Key Requirements

• Explain the simplified process of Cars 24 through authoritative influencers to the targeted market
• Brand amplification through the biggest names in the automotive vlogging industry

The Partnership

• Onboarding automotive influencers to promote Cars 24 for a long term collaboration
• TopSocial provided the correct fit of influencers that guaranteed maximum amplification of the Cars 24 Brand
• Unlike most influencer campaigns focusing on engagement and impressions, TopSocial utilized influencers to generate leads (appointments and inspections) for CARS24, and the campaign resulted in appreciable ROI

TopSocial Results

• The campaign generated 1.6 million hours of total watch time from 180 minutes of video content
• Cars 24 featured on credible blogs and online magazines
• Generated 700+ leads for the Cars 24 platform within 2 months